Now that all the inauguration hoopla is over, it’s time to make like Obama and get to work. But before we let our Basecamp to-do lists get the best of us, let’s take a breather and remember what we’re in this for.

On my corkboard, buried under production schedules, magazine layouts and meeting notes, is a little gem I pulled out of Timothy Ferris’ The 4-Hour Workweek.

It helps me remember the big picture, even when I’m feeling too overwhelmed to answer its questions.

—–

Define: What do I want to be doing?

Eliminate: Am I being productive or am I being busy? Eliminate the noise and disruption.

Automate: Delegate or automate the remaining tasks.

Liberate: Enjoy your mobility and use the time you create.

—–

Your turn: What messages are tacked up beside your desk?

BONUS: I just stumbled on Basecamp’s new time-tracking feature, check it out.

—Britta

This entry was posted on Wednesday, January 21st, 2009 at 6:35 pm and is filed under Content Marketing, Managing Editor, News. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.